Design, Motion, & Art Direction
The New York Times [01]
Make with Notion [02]
Coinbase [03]
ChatGPT [04]
Fair Warning [05]
Notion [06]
The New York Times [07]
Atlassian [08]
Droga5 [09]
Latch [10]
Information
Art Direction
Graphic Design
2025-2026
ChatGPT
2025-2026 Campaign
Agency: Isle of Any
Co-Founder & Creative Director: Laurie Howell
Co-Founder & Creative Director: Toby Treyer-Evans
Creative Director: Ben Brown
Design Director: Melanie Reichert
Executive Producer: Mateus DeFaria
2025-2026 Campaign
Agency: Isle of Any
Co-Founder & Creative Director: Laurie Howell
Co-Founder & Creative Director: Toby Treyer-Evans
Creative Director: Ben Brown
Design Director: Melanie Reichert
Executive Producer: Mateus DeFaria
Awards:
Cannes Bronze - Film
Ad Age Campaign of the Year
Cannes Bronze - Film
Ad Age Campaign of the Year
ChatGPT’s first-ever brand campaign transforming life’s smallest moments into the biggest movie endings. By using user prompts and answers as if they were the end credits, we celebrated the unique way people use ChatGPT in their lives.
Every film was treated like its own movie. Made like the real thing—shot on 35mm with acclaimed directors and crafted to stretch the imagination—the work travelled across languages, cultures, and media, turning real behavior into a cinematic brand idea and inviting the world to find their own story and try Chat for themselves.
Every film was treated like its own movie. Made like the real thing—shot on 35mm with acclaimed directors and crafted to stretch the imagination—the work travelled across languages, cultures, and media, turning real behavior into a cinematic brand idea and inviting the world to find their own story and try Chat for themselves.